Sponsors

Did You Know:

The name “LEGO” is an abbreviation of the two Danish words "leg godt," meaning “play well.” It's our name and it's our ideal.

Fifth LARGEST Toy Company in the WORLD!

Number-one construction toy brand worldwide

Named “Toy of the Century” by Fortune Magazine

10 “Toy of the Year” Awards since 2000

98% universal awareness

Played with by 300+ million children

Unparalleled brand strength in the toy market!

Approximately seven LEGO® sets are sold each second

If you built a column of about 40,000,000,000 LEGO bricks, it would reach the moon

Laid end to end, the number of LEGO bricks sold in a year would reach more than five
times around the world

The world’s children spend 5 billion hours a year playing with LEGO bricks